For Desktops and Laptops – standard sites – Retargeting
All ads that run on our platform are audited to meet relevant legal requirements as well as the rules of common sense and decency.
Popular sizes: 728x90, 300x250, 160x600
Limit initial load size to 40 KB or less
Limit animation to 30 seconds
Limit animation to 3 loops max
Use standard click variable clickTAG
1 pixel colored border required
Avoid auto-initiated audio
No auto-expansion or page takeovers
Flash Player Version 8 or lower is ideal
Compile Flash ads in ActionScript 2 or 3
Do not serve blanks
Right-Hand Side Facebook Ad Requirements:
· Images must have an aspect ratio of 1.91:1.
· Recommended size is 600x315.
· Minimum acceptable size is 254x133.
· Facebook will render these creatives at 254x133.
· must be 99x72 pixels, can be a .gif, .jpg or .png
· Title can be a maximum of 25 characters
· Body test can be a maximum of 90 characters